Let's manifest your big business dreams into reality.

Hi! I'm Em Winch
Website Designer & Sales Strategist for Experts
You're amazing at what you do, clients love you, refer their friends and book again. You shouldn't be spending your Friday nights panicking about your lack of bookings next week. My Clicks to Clients Method stops the fear spiral and gives you a simple system to become fully booked.
Years in Business
Courses Launched
Websites Launched
Coffee's Consumed
"You have such great knowledge of sales and truly understand how to create a website that sells. It certainly looks beautiful — but you understand there is more to it than that."
Professional Websites Designed to Convert and Thrive
Simplify Your Path to Online Success
Starting an online business can be both exciting and daunting. As the head geek and tech translator at Morris Bear Designs, I’m here to simplify this journey for you. My mission is to help coaches, creatives, and service providers like you overcome tech frustrations and build websites that truly sell your services.
My journey began a decade ago with just a laptop and a desire to make extra income. Over time, I discovered a passion for helping women achieve financial independence. I’ve seen how the right tools and knowledge can empower women to build successful online businesses.
For example, Renee, a sleep specialist, initially struggled to convey the value of her services. With my help, she shifted from simply selling a service to highlighting the transformation she offered—helping parents achieve peaceful nights with their babies. This clarity allowed her to connect deeply with her audience and turn potential clients into eager customers.
A professional website that is visually appealing and strategically designed to convert visitors into clients is crucial. I simplify this process for you, ensuring visitors receive the right information at the right time, fostering trust and encouraging action.
Consistency is key to maintaining a steady flow of clients. Through programs like the Website Jumpstart, I provide you with tools to automate your marketing efforts, freeing up time and reducing stress. This approach stabilizes your income and allows you to focus on what you love—serving your clients and enjoying your personal life.
Consider Lacey Barrett. After struggling with a broken website and postpartum life, she turned to me for help. With my guidance, her business flourished, allowing her to retire her husband and support her family.
My journey from a laptop on my mother’s couch to helping hundreds of women build successful online businesses shows how clarity, connection, and consistency can drive success. By focusing on the right elements and providing accessible resources, I’ve created a formula that can help you achieve financial independence and thrive in the digital age. With the right support and tools, you too can turn your passion into a profitable business.
All the aspects of me
There's more to Morris Bear than just a cute name
The Company
Morris Bear was born from a passion to help women to live their best life, with a balance between running their business and clocking up quality family time. In fact, the early days of building Morris Bear happened when I had to leave my job to care for my mum.
I got to build my business and refine my web development skills. And years down the track, Mum still road tests my websites for usability.
The Legend
Morris Bear himself is actually my childhood teddy bear. And in the true essence of the Velveteen Rabbit, I loved him so much until he came to life. I believe the best things do. To this day, 38 years later, he still lives beside my bed.
The Person
I’m Em Winch. I created my first website when I was 13. It was amazing to learn the language of coding and to watch my code come to life.
I love coding. I love
I believe that your focus should be the success of your business and that my job is to give you the best tools to make success seem simple.
We work together so that your clients have glowing praise for every step of their interaction with you.
why i do this work
I believe that more money in the hands of Impressive women creates change in every aspect of our world
And I'm sick of those same women getting spoken down to, looked over for opportunities and second guessing their talent because their online presence can't back it up. So let's change that.
Em x
what People are saying about Working with me
The women that I work with are celebrating more than a shiny new website design - they're spending more time with their family, raising their rates and getting out of the endless hours of admin each week.

5–7 hours of admin saved every week. An automated booking system, a new training platform for my contractors, and a website I'm finally proud of. My family life has benefited as much as my business.

I would recommend Morris Bear to anyone who has a website that doesn't seem to be selling what you're trying to offer. Emma has outstanding knowledge of how to create a website that not only looks amazing but does its main purpose — to sell. My results speak for themselves.

I wondered if I would actually get a return on working with Em. I did. Over and over again. My website works — not just the links. It tells people where I want them to go and prompts them to take action at exactly the right moment. Nothing is impossible when working with her. I never fear outgrowing her knowledge — which I fear with everyone else on my team.
Let's do this!
Ready to stop being the internets' best kept secret?
If you’re not getting found online you’re never going to make the impact and income that you’ve been dreaming of.
Your website not only needs to look good to convince your dream clients that you are the expert but it also needs to show up in Google, but it needs to function beautifully, be a smooth experience no matter what device, and actually automate your business.
This is the first step to looking like the expert that you are.
